Inside Japan’s Tricked-Out DIY Truck Culture

If you find yourself driving down a highway in Japan, you might pass what looks like an actual Transformer. No, you’re not crazy. These tricked-out transports belong to a niche DIY semi truck culture called dekotora, in which long-haul drivers add custom graphics, lights and swag to their vehicles on a level that goes way beyond a couple decals. With some dekotora customizations costing up to $100,000, many of these dedicated DIY designers see their vehicles as spiritual extensions of their identity.

SUBSCRIBE: https://goo.gl/vR6Acb

This story is a part of our Human Condition series. Come along and let us connect you to some of the most peculiar, stirring, extraordinary, and distinctive people in the world.

Follow us behind the scenes on Instagram: http://goo.gl/2KABeX
Make our acquaintance on Facebook: http://goo.gl/Vn0XIZ
Give us a shout on Twitter: http://goo.gl/sY1GLY
Come hang with us on Vimeo: http://goo.gl/T0OzjV
Visit our world directly: http://www.greatbigstory.com